Schwab MoneyWise ®
Schwab MoneyWise®

Getting Started With Investing

A simple five-step approach.

Our Two Cents

The principles of investing don't change. The economy changes, markets change, your own needs and goals change but the strategies you use to help meet those goals remain the same. Learn them once and you've learned them for good.

When you're first starting out, investing can seem mysterious and a little daunting. But don’t let that stop you.

If you think investing is for other people, think again. Investing is a tool that can help achieve your dreams. It doesn't matter if you're saving to buy a home, send a child to college, or retire—investing can help you get there.

Before you begin, it's important to understand that investing is different from saving. Saving implies parking your money in a safe and accessible account, without significant opportunity for growth. Investing, on the other hand, involves more risk but also provides the opportunity to build wealth. To be a successful investor, it’s important to understand and follow the principles that can help you balance risk with potential reward.

  1. Know yourself and set your goals.

    No two investors are the same. As you decide how you want to invest, you need to look at your own financial objectives (a house, kids’ education, early retirement), your age and how much risk you’re willing to take. This is the first step in creating an investment plan.

  2. Spread your money out between stocks, bonds and cash.

    How you divide your money between stocks, bonds and cash represents your asset allocation . The right asset allocation plan for you depends on three things: your goals, the time you have to invest and your feelings about risk.

  3. Put your eggs in more than one basket.

    Don’t put all your money in a single stock or even a single sector or industry. Holding a mix of investments—called diversification—will help you avoid excessive risk and help your portfolio grow.

  4. Be tax-smart.

    Taxes can represent a significant drag on your overall investment returns. But with some basic understanding about tax rates and the difference between taxable and tax-advantaged accounts, you can take steps to minimize the tax bite on your investments.

  5. Stay involved.

    You can’t just invest and then go away. To be successful, you need to periodically check your progress to make sure you’re on track. You do that by comparing your results with reliable industry benchmarks. Once you’ve done your comparisons, you may need to rebalance your investments to maintain the asset allocation that's right for you.


Diversification, automatic investing and rebalancing strategies do not ensure a profit and do not protect against losses in declining markets.

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Investing involves risk, including possible loss of principal.

The information on this website is for educational purposes only. It is not intended to be a substitute for specific individualized tax, legal, or investment planning advice. Where specific advice is necessary or appropriate, consult with a qualified tax advisor, CPA, financial planner, or investment manager.

The Charles Schwab Foundation is a 501(c)(3) nonprofit, private foundation that is not part of Charles Schwab & Co., Inc. or its parent company, The Charles Schwab Corporation.

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